We partnered with international whiskey brand, Jack Daniel’s, to create over 50 videos to promote their brand, including a commercial spot that debuted ahead of Super Bowl LV. We mean it when we say these videos are FIRE.

This video tells the story of our main character who is upset that he can't tailgate with his friends due to the quarantine. He gets a visit from an imaginary friend, Jack, the spirit of the party, who convinces him you don't need other people to have a good watch party. The talent on this video production shoot made it such a fun filming experience.

Watch the video below for a behind the scenes look at the making of this commercial.